17 Most Exciting Cars Coming in 2023!

By: Brown Car Guy

Here are some of the most exciting new cars that will be coming out in 2023, in alphabetical order.

Aston Martin DBX Coupe

Launched just over a year ago, Aston Martin joined the ranks of the super-luxury SUVs with the DBX and most recently sent it to the gym emerging with a staggering 707 bhp for the DBX 707 – in preparation for the next James Bond perhaps? For next year, Aston is taking a page from BMW’s playbook. The German manufacturer created the ‘SUV coupe’ concept with the X6, and adding a fastback sloping rear to the DBX, Aston will be doing the same for its flagship SUV with the DBX Coupe.

BMW Bonanza!

Talking of BMW, the Bavarian bunch are giving us not one, two or even three new cars but potentially a quartet of contenders for customers with two luxury performance SUVs, the latest edition of its standard-bearing 5 Series and a mental sporty little number.

The XM is full-size hybrid SUV developed entirely by BMW’s sporting M division offering up to a staggering 750bhp and a gold accents on the wheels and around the grille. The more conventional X8 will be the ‘coupe’ version of the X7. And the M version of that will be just as potent.

BMW’s mid-range 5 Series saloon will get an update and an all-electric version – the i5. Based on how good the current i4 is, it should be another winner. But the real champ on road and track will be the crazed little BMW M2. It looks rowdy, likes to go sideways and packs a big punch for a small car.


Ferrari Purosangue

Long-awaited and even longer rumoured, next year will see the first ever Ferrari SUV, despite the famed Prancing Horse marque always insisting it would never build one. In fact, it still insists it’s not an SUV, but actually Ferrari’s ‘first four-door four-seater’. Which technically it is, but it’s also raised and has four-wheel drive, ergo, it’s an SUV. It also happens to have a V12 engine, four-wheel steering, and gorgeous looks.

Will everyone scoff and be indignant about a Ferrari SUV? Absolutely. Will it be huge best-seller for the exotic car make? Of course, it will.


Fiat Panda & Punto

Once offering a comprehensive line-up of cars, Fiat’s become something of a one-trick pony of late with the success of the marvellous little 500. Now part of the massive Stellantis group, which includes Jeep, Chrysler, Peugeot and Citroen, it has a whole host of platforms to avail and make new models on. So, the tiny rough-roading Panda is set be reinvented as a futuristic little urban warrior, possibly based on the Centoventi concept from 2020, and likely to be joined by the return of the Punto in hybrid and all-electric guise.


Ford Mustang

While all the manufacturers are rushing to announce electric/hybrid cars, modular platforms and autonomous tech, Ford is remaining stoically and deliberately old-school for its iconic, hard-drinking, and quick-fisted Mustang (the coupe, not the electric Mach-E SUV).

As brawny and potent as ever, new Mustang will not only keep its petrol engines, but its beloved big V8 muscle. More good news – there will still be a manual gearbox and burnouts at your beck and call. Rock on!


Honda Civic Type R

Similarly, while it may seem like Honda is now all about cutesy little electric cars, and hybrid family workhorses, it can’t quite keep its racing DNA hidden when it comes to the fabled ‘Type R’ badge.

There’s a new 11thgeneration Civic in town, and next year Honda’s hooligan version of it will hit the streets. Electrickery will remain discreet, and the styling is slightly subdued, but it boasts nearly 330bhp from a popping 2.0-litre turbo, eschewing an automatic for a delightful 6-speed manual and remains as ‘fast and furious’ as ever.


Hyundai Ioniq 6

Hyundai’s Ioniq 5 with its retro-futuristic styling was not only an attractive new EV proposition, but a showstopper when it came to the car catwalks. Next year Hyundai will do it again with the Ioniq 6, which is a swoopy four-door streamlined saloon sitting on the same electric platform but longer, fractionally wider, though lower than the 5. There’s more than a hint of Porsche in its styling. Which is a good thing.


Lotus Eletre

What is a Lotus Eletre? It’s a ground-breaker for the legendary Norfolk company known for making brilliant-to-drive but somewhat skimpy little sports cars. It is not a sports car however. It’s the company’s first ever family SUV. And it’s all electric. And it looks futuristic. And it boasts a full complement of kit, comfort and coolness you’d expect from a cutting-edge company.

How is this possible? Huge investment from China through parent company Geely. Is it sacrilege, nay, blasphemy, for Lotus to make such a car? Yes. Will it brilliant? Unquestionably. Do we want one? So, so much!


Maserati GranTurismo & Grecale

After a gap of three whole years, the long-running, but extremely sexy, Maserati’s GranTurismo (2007-2019) luxury grand-touring sports coupe is making a comeback. With such a long break in its model cycle, it’s no surprise that the totally ground-up brand-new GranTurismo is… almost indiscernible from when it was killed off. Hey?! What?!

Sure, it’s dropped a couple of cylinders going from a V8 to a V6 in the name of efficiency, and there will be an electric-only version, but at first glance you’d think it’s still just the same old GranTurismo with a few tweaks. At second and third glances too. Still, as they say, ‘if it ain’t broke, why fix it?’. After all, it still looks sublime.
And if you do want something different, there’s the Grecale, which aims to build on the success of the Levante – Maserati’s first SUV. The Grecale sits just below that, and is essentially an Alfa Romeo Stelvio in an Ermenagildo Zegna tailored suit (i.e., it’s even posher!).



A new fourth-generation of ‘New Mini’ is set to arrive next year, with substantially revised styling, although maintaining the celebrated small car’s recognisable silhouette. Expect it to remain as fun as ever, with a host of personalisation offerings, oozing in cheeky charm, but still to be offered with petrol engines, as well a full electric version. Can’t wait!


Polestar 3

Volvo’s spin-off range of electrified Polestar cars are a good-looking line-up for sure. Enter another handsome machine, the Polestar 3, which is a mid-sized luxury crossover EV, boasting over 500bhp from dual motors which will also endow it with all-wheel drive. 




Rolls-Royce Spectre

Last, but certainly not least by any means; a grand statement, a magnificent milestone, a majesty masterpiece in the guise of Rolls-Royce motorcars’ first ever production electric car, the decidedly exquisite and elegant, Spectre.

A two-door (both rear-hinged) super-luxury grand tourer coupe, similar in style to the Wraith coupe, and based on the same platform as the current Phantom, it’s said to have power and range aplenty, or as they used to say when referring to Rolls-Royce cars in the past: ‘adequate’.

With no engine noise, perhaps it’ll finally be true to the company’s traditional assertion that the only thing you should hear in a Rolls-Royce is the clock ticking. Although you won’t hear that either anymore – it’s electric too!


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